Karimganj, (Assam), [India], May 6, 2024: In this era of digital prowess, the social media marketing industry flaunts a growth rate of 40%. Young entrepreneurs like Sushmit Dev are relentlessly working towards carving their path in this ever-evolving landscape of digital marketing.
Sushmit, the visionary founder and CEO of DIGITAL NATIVES, a leading social media marketing agency, defied expectations by leveraging the power of social media to create impactful online presences for its clients. Deviating from traditional agencies focused solely on vanity metrics, the company prioritises building genuine connections between brands and their target audience.
Sushmit’s story is one of passion, determination, and a keen understanding of the power of social media. Launched in May 2023, DIGITAL NATIVES has quickly garnered recognition within the industry, culminating in their recent win of the prestigious Barak Iconic Award for Startup of the Year.
This remarkable achievement highlights not only Sushmit’s dedication but also the unique value proposition DIGITAL NATIVES brings to the table.
“Winning the Barak Iconic Award is a humbling validation of our efforts at DIGITAL NATIVES,” says Sushmit Dev. “But more than the award, it’s the opportunity to help businesses unlock the true potential of social media that drives us. It’s not just about generating clicks and shares; it’s about fostering meaningful conversations that build lasting relationships with customers.”
DIGITAL NATIVES goes beyond simply generating clicks and shares. Their USP lies in their data-driven approach to social media optimisation. They meticulously analyse client data to craft targeted strategies that build strong online communities around a brand’s core values.
This focus on fostering meaningful connections, not just fleeting interactions, is what truly sets them apart.
“Social media is a conversation, not a monologue,” explains Sushmit. “At DIGITAL NATIVES, we believe in creating engaging content that resonates with the brand’s identity and fosters genuine connections with the target audience. This approach fosters long-term customer loyalty and brand advocacy. It’s about building a community around the brand, not just promoting its products.”
Even while leading a flourishing company, Sushmit remains dedicated to his education. Currently pursuing a Bachelor’s in Computer Application, his commitment to continuous learning reflects his dedication to staying ahead of the curve in the dynamic world of digital marketing.
Sushmit Dev’s journey from a student to an award-winning entrepreneur with a clear vision for building impactful online presences is an inspiration. His leadership and DIGITAL NATIVES’ data-driven, community-focused approach to social media marketing position them as a frontrunner in the ever-growing industry.
