Some products are not understood until they are experienced in a designed space. Wine is one of them. A bottle on a shelf is a transaction. A vineyard’s identity, its sense of place, its craft, lives in how a visitor moves through a room built to hold it. This is the idea behind the Vineary Experience Center in Saputara, Gujarat’s hill station, and it is a project of a kind the region has not seen before.
The Vineary Experience Center is designed and executed by Synectics, led by Architect Dhananjay Pawar, in partnership with LOTL Infra. The division of work is deliberate and is worth stating plainly, because it is the model LOTL Infra wants more firms to understand. Synectics holds the architecture and execution. The studio shapes the space, the spatial journey, and the build. LOTL Infra holds the brand positioning, the narrative, and the ecosystem connection, making sure the finished space is positioned, populated, and connected to the audiences and capital that make it worth building.
The result in Saputara is an environment where the brand is felt before it is bought. A destination rather than a counter. A place that turns a visit into a relationship, a relationship into repeat purchase and advocacy, and a single location into a content engine and a venue for hosted programming. For a hill-station market with a strong tourism draw, that is an asset that earns its return through brand equity and direct sales rather than leaning on a single revenue line.
This is the part that matters beyond one project. The LOTL Infra and Synectics partnership is a template, and LOTL Infra is now looking for more design and architecture firms to build experience-led, brand-conscious destinations of this kind, specifically in Delhi, Delhi NCR, Hyderabad, and Ahmedabad. Studios with the craft to execute a distinctive space and the ambition to do it inside an ecosystem that brings the brief, the positioning, and the capital to the same table.
The offer to those firms is two-sided and direct. A stronger portfolio, through projects of genuine ambition. And stronger profit, through an ecosystem that connects the work to the clients, investors, and brands that pay for distinction. A practice that partners with LOTL Infra on a project like the Vineary Experience Center is not taking on a single commission. It is entering the room where the next set of projects is decided.
If your studio builds spaces meant to be felt, and you want those spaces seen and backed, the door is open. Delhi, NCR, Hyderabad, and Ahmedabad are next.
FAQ
Who designed the Vineary Experience Center in Saputara?
The Vineary Experience Center is designed and executed by Synectics, led by Architect Dhananjay Pawar, in partnership with LOTL Infra, which holds brand positioning and ecosystem connection.
Is LOTL Infra looking for architecture and design partners?
Yes. LOTL Infra is opening partnerships with design and architecture firms in Delhi, Delhi NCR, Hyderabad, and Ahmedabad to build experience-led destination projects.
[email protected] | +91 9270499559 | www.lotlinfra.com
